EYE-TO-EYE

SAN DIEGO ZOO WILDLIFE ASSOCIATION: SAFARI PARK

An invitation to take a closer look into the eyes of conservation, filmed using the same technique that helps support wildlife conservation efforts at the San Diego Zoo Safari Park, eye contact.

“The more you see them, the more you can’t see a world without them.”

OOH/PRINT
Working closely with National Geographic Director Justin Bastien and zoologists, we were able to capture some of the Safari Park’s incredible species up-close. Then we transformed some of Bastien’s eye-catching macros into print and OOH driving major impact.

OOH/PRINT

BTS